Back to Portfolio
Thoughts & Insights
Blog
Web design, WordPress, SEO, and everything in between.
The Best SEO for Florists: Local, Seasonal, Ahead of the Chains
A Google Business Profile that wins the map pack, service and occasion pages the wire services cannot match, a seasonal publishing calendar, and reviews and links from venues.
Read more
How Do WordPress Plugins Work? Hooks, Activation and Conflicts
Plugins attach code to hooks, named points where WordPress lets other code run. What activation does, why plugins conflict, where safe plugins come from, and how many is too many.
Read more
How to Save a Section in Squarespace and Reuse It Anywhere
The heart icon, the Saved tab, the 250-section limit, what a saved section keeps and loses, saved versus duplicate versus copy-paste, and the seven sections worth saving on any site.
Read more
Web Design Client Onboarding Process: What Happens After You Hire
Contract and deposit, welcome pack, questionnaire, asset collection, kickoff call, then design. What a designer needs from you, why late content doubles a timeline, and the red flags.
Read more
Is WordPress Dying? What the 2026 Market Share Data Says
Down 3.2 points in a year to 40.2 percent, and most of it went to sites with no CMS, not to rivals. The month-by-month data, the reasons, and what it means for choosing a platform.
Read more
Squarespace Duplicate Site: How to Copy a Site, Page or Section
Site-level duplication and what carries over, page and section and block duplicates, when duplicating is the right move, and the redesign workflow for replacing a live site with a copy.
Read more